If you're in the health and fitness business, you may think you're selling health and fitness. Well, you are... but in order to sell your product or service, you have to think as though you're not. You see, you're really selling attractiveness, sexiness, desirability, and fun. That's because the health and fitness movement revolves around vanity. Recommendation: Physiotherapy in Edmonton One of the great things about the warmer weather months is the extra hours of daylight. This means being able to get outdoors to exercise for both fitness, health and general well being. To write a good eBook on Health and Fitness you must first set the tone, not only in the first chapter but also with a good picture on the cover and/or the Title Page, as well. The Introduction, Acknowledgements and Forward must too set the tone. What tone do we set? Most fields of endeavor have those who could be considered pioneers. Here's a list of nine pioneers in the fields of ...